Google Merchant Center CSV Import Guides

condition must be new, used or refurbished.

A new product has no brand.

identifier_exists, adult or is_bundle must be yes or no.

gender must be male, female or unisex.

age_group must be newborn, infant, toddler, kids or adult.

link, image_link or additional_image_link isn't a full web address starting with http:// or https://.

additional_image_link holds more than 10 URLs.

availability must be in_stock, out_of_stock, preorder or backorder.

availability is preorder or backorder, but availability_date is empty.

The price has a number but no currency code, or only a $ sign, which several currencies use.

price isn't a number with a currency code, or it is 0.

sale_price isn't a valid price, or isn't lower than price.

Google allows up to 150 characters in title.

Google allows up to 5000 characters in description.

Two or more rows use the same id.

Google allows up to 50 characters in id.

The gtin isn't 8, 12, 13 or 14 digits with a correct check digit, or a spreadsheet turned it into scientific notation.

A new product has neither a gtin nor an mpn, and identifier_exists isn't set to no.

One of the attributes Google requires for every product has no column: id, title, description, link, image_link, availability or price.

A required attribute (id, title, description, link, image_link, availability or price) is empty on this row.